Strategic Brand Identity Design for Service-Based Businesses

My custom branding packages start at $2,500 and include everything you need to establish a cohesive visual identity for your business. This typically includes brand discovery, creative direction, a custom logo suite, color palette, typography, supporting brand elements, and brand guidelines.

Every business is a little different, so I'll put together a proposal outlining your specific deliverables before you book. You can also add things like custom illustrations, patterns, social media templates, business cards, and other branded materials.

Absolutely! Branding is a standalone service, so you don't need to book a website project to work with me.

If you're planning to update your website down the road, having your branding established first can actually make that process much easier. And if you'd like to tackle both at once, I offer 10% off when you book branding and custom Showit website design together.

I don't offer standalone logo design. Your logo is just one part of your brand identity, and I want to make sure everything works together, from your colors and fonts to the different ways your logo will be used.

My branding packages are designed to give you a complete, cohesive visual identity rather than a single logo file.

Most branding projects take approximately 2–3 weeks from start to finish. The exact timeline depends on the scope of your project and your ability to provide feedback and stick to our agreed-upon schedule.

Before we begin, I'll outline the project timeline so you know exactly what to expect and when I'll need your input. You'll also have access to your Project Hub throughout the process, where everything is organized and easy to reference.

That's completely okay! You don't need to come into this with a perfectly defined aesthetic or a Pinterest board full of ideas.

My branding workbook walks you through questions about your business, audience, goals, and style preferences. I'll use your answers and any inspiration you share to develop a creative direction that makes sense for your business. And you'll get to review that direction before I start designing your logos.

Absolutely! I spend a lot of time getting to know your business and establishing your creative direction before I ever start designing your logos. This helps us get on the same page early and makes the actual design process much more intentional.

Once your initial brand designs are ready, you'll have up to two rounds of revisions to request adjustments and fine-tune the details. My goal is to make sure you feel confident in the direction we're taking and love the finished result!

Absolutely! Not every business needs a completely new identity.

If you already have a logo, colors, or other brand elements you're attached to, we can talk about what makes sense to keep and what could use an update. Sometimes a thoughtful refresh is exactly what a business needs to feel more polished and consistent without losing what makes it recognizable.

You'll receive your final logo variations in multiple file formats for digital and print use, along with your color codes, typography information, supporting brand elements, and brand guidelines.

I'll organize everything so it's easy to find what you need, whether you're updating your website, ordering business cards, or creating something in Canva.

Yes! I offer à la carte add-ons for things like social media templates, business cards, stationery, custom illustrations, patterns, welcome guides, pricing guides, and other marketing materials.

If you already know you'll need additional pieces, let me know during your inquiry and I'll include them in your proposal. We can also discuss adding them as your project progresses.

Head over to my contact page and fill out the inquiry form to tell me a little about your business and what you're looking for!

I'll review your details, follow up with any questions, and we can schedule a phone call if you'd like to talk things through. From there, I'll put together a proposal with your deliverables, investment, and available start dates so you can decide if we're a good fit.