Strategic Branding to Set the Stage for Your Website

A cohesive, personality-packed website starts here—with a visual identity that actually feels like your business. Before we ever touch your homepage, we’ll craft the foundational pieces that make everything click: logos, colors, fonts, and style that align beautifully with your brand.

Your brand deserves more than a quick Canva logo

If your current logo feels random, your colors are inconsistent, or you’re constantly second-guessing design choices, your visuals aren’t doing their job. You don’t need to start from scratch—you just need a strategic brand identity to anchor your website and bring everything into alignment.

who should add branding to their package:

this add on is for you if...

• You’ve never had a full brand identity before
• You’ve outgrown your current visuals
• Your logo and colors feel disjointed or unpolished
• You want your brand and website to work together (not clash)
• You’re tired of guessing what looks “on-brand”

Timeline: 1-2 weeks
Investment: starting at 1,500

select your web design service

what's included in your Branding Package:

• Primary logo
• Secondary logo
• Submark
• Custom color palette
• Typography suite that reflect your personality and purpose
• 1–2 background patterns or design elements
• Curated mood board to set the visual tone
• Full brand guide so you stay consistent everywhere
• Final files delivered in all necessary formats

This service is only available as part of a full custom website or template customization package. Why? Because branding is the first step in building a site that truly works.

It all starts with my Branding Workbook—so I can learn your mission, style, and ideal clients inside and out. From there, I’ll design a custom brand suite that feels like you and fits your goals.

brands designed with intention—before we start your website

With this foundation in place, your website design process will be faster, smoother, and more aligned—visually and strategically.

Once you’ve booked your spot on my design calendar with my branding add-on, we’ll kick things off with branding.

You’ll get:

• A detailed prep workbook to clarify your goals and vision
• A custom brand identity built to support your site design
• Final logo files, fonts, color codes, and brand patterns
• Two rounds of revisions
• A brand guide to help you stay consistent moving forward

Your brand is step one. Let’s make it stand out.

Strong websites start with clear, consistent branding. When you book a web design package, this add-on gives us everything we need to make your site look and feel like you.

let's start your project

Frequently Asked Questions

Is this branding package available on its own?
Nope! This branding work is only available as an add-on to a full website project. But trust me—it makes everything smoother, faster, and more cohesive.
How do I know if I need this?
If you don’t have a brand guide with logos, colors, and fonts you love, start here. It sets the tone for your entire website—and your business visuals as a whole.

Can I pick and choose just the branding elements I need?
If we're shifting the overall vibe of your business, I highly recommend the full branding kit—it ensures everything flows together seamlessly. That said, I'm always happy to chat through your specific needs and price things out à la carte if that’s a better fit for you.
Can I add branding services on later?
Ideally, we’ll start with branding to build a strong foundation for your website. But if we’re partway through your site and you realize your logo or visuals aren’t quite cutting it—just reach out! We can absolutely revisit and add what’s needed to make sure your brand is showing up fully and confidently online.

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